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Robert Serrell

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Robert Serrell currently serves as Executive Director of The Barrow Group, an Off-Broadway theatre company and performing arts school located in NYC, where under his leadership the organization’s operating budget has grown from $650k to $2.25m, the staff has quadrupled in size, the board has grown from 3 to 16 Trustees, and the amount of programming has tripled. The Barrow Group is a Lucille Lortel and Drama Desk Award recipient, and has been named by CBS News and Time Out NY as one of the top places to study acting in New York City.



Originally from Knoxville, TN, Robert holds a BA in English and Theatre from Vanderbilt University (1997) and an MFA in Theatre Arts from Brandeis University (2008). Robert also holds a Certificate in Fundraising from NYU (2015). He is in the process of earning an MBA in Strategic Management from Pace University (2019 expected graduation).

Robert got his taste of the non-profit performing arts sector in 1999 in his first job at the Lincoln Center Theater, where he worked as a production assistant on the Broadway production RING AROUND THE MOON and then as the Vivian Beaumont stage door operator and office assistant. During this time, he had the honor to be mentored by Executive Producer Bernard Gersten and to serve as personal assistant to Irene Worth.

In 2001, Robert left NYC to work with Shakespeare & Company (Lenox MA), the largest classical theatre in New England. He worked in the Education Program as a teaching artist and administrator. He eventually become the Director of the Youth Summer Shakespeare Program (“Riotous Youth”), where he managed five other teaching artists. He also worked on the adjudicated youth program, middle and high school residencies, and several Education tours of Shakespeare productions.

In 2005 Robert moved to Boston to earn his MFA in Theatre Arts from Brandeis University, and continued to work with Shakespeare & Co part-time through 2008. From 2008-2010, Robert taught performing arts courses to undergraduate students at Emerson College, and started his own marketing firm (Serrell Design) focused on digital content and website design.

In 2010, Robert was hired by The Barrow Group to serve as the Director of Education and Marketing. In 2013, Robert was awarded an Emerging Leader fellowship from the New York Foundation of the Arts (NYFA), where he had the opportunity to train in executive leadership over the course of a year. In 2014, Robert was appointed to co-lead The Barrow Group as Executive Director, alongside the founding co-Artistic Directors Seth Barrish and Lee Brock. This past season, under Robert’s leadership, The Barrow Group offered three Main Stage productions (one of which was named a NY Times Critic’s Pick), over a dozen readings, several student performances, a residency with Quinnipiac College, and more than 400 performing arts workshops for youth and adults.

Robert is married to Catherine Williams, who is the Director of Development at the Hudson Valley Shakespeare Festival, and formerly at St Ann’s Warehouse, Jacobs Pillow Dance, Atlantic Theater Company, and Shakespeare & Co. They have two wonderful children, Lillian (2 months) and Lucas (4 years), and live in Westchester County NY.

Robert Serrell Videos

Robert Serrell News


The Barrow Group Has Extended 17 MINUTES


In response to popular demand and critical acclaim, The Barrow Group, under the leadership of Co-Artistic Directors Seth Barrish and Lee Brock and Executive Director Robert Serrell, is proud to extend the world premiere of 17 Minutes to March 1, 2020. This spellbinding new play by Scott Organ, which opened on January 22, takes an intimate look at how gun violence reverberates across a community.

The Barrow Group to Present World Premiere of Scott Organ's 17 MINUTES


The Barrow Group, under the leadership of Co-Artistic Directors Seth Barrish and Lee Brock and Executive Director Robert Serrell, will present the world premiere 17 Minutes, a spellbinding new play by Scott Organ (Phoenix) that takes an intimate look at how gun violence reverberates across a community. Directed by Seth Barrish (Director of Mike Birbiglia's The New One), 17 Minutes is scheduled to run at The Barrow Group Mainstage Theatre (312 West 36th St) from January 10 through February 15 with an opening set for January 22.

The Barrow Group Sets Premieres and Revival for 2019-2020 Season


The Barrow Group announces its 2019-2020 season, which consists of three timely productions that invite audiences to take a look deep within-inspiring positive change in action and awareness.

The Barrow Group Honors Alison Wright, Matthew Washington, and Andrew Hamingson at Spring Benefit


On May 21, The Barrow Group, under the leadership of Co-Artistic Directors Seth Barrish and Lee Brock and Executive Director Robert Serrell, will honor Emmy-nominated actress and The Barrow Group alumna Alison Wright, Manhattan Deputy Borough President Matthew Washington, and executive nonprofit leader and theater producer Andrew Hamingson at The Barrow Group's 2019 Spring Benefit.

The Barrow Group Presents World Premiere Of Lyle Kessler's PERP


The Barrow Group, under the leadership of Co-Artistic Directors Seth Barrish and Lee Brock and Executive Director Robert Serrell, closes its 2018-2019 season with the world premiere of Perp by Lyle Kessler. Under the direction of Ms. Brock, Perp is scheduled to run at The Barrow Group (312 West 36th St.) from March 16 through April 11, with an opening night of March 25.

The Barrow Group Hosts the World Premiere of K. Lorrel Manning's AWAKE


Following the success of The New York Times critic's pick The Tricky Part by Martin Moran, The Barrow Group, under the leadership of Co-Artistic Directors Seth Barrish and Lee Brock and Executive Director Robert Serrell, continues its 2018-2019 season with the world premiere of AWAKE, written and directed by K. Lorrel Manning.

The Barrow Group Adds World Premiere of PERP by Lyle Kessler To Season


The Barrow Group, under the leadership of Co-Artistic Directors Seth Barrish and Lee Brock and Executive Director Robert Serrell, is pleased to announce that the world premiere of Perp by Lyle Kessler will join the 2018-2019 season. Kessler is best known for the psychological thriller Orphans, which had its Broadway premiere in 2013 with Alec Baldwin, Ben Foster, and Tom Sturridge

The Barrow Group Announces 2018-2019 Season


The Barrow Group announces their 2018-2019 season, which consists of three daring productions that invite audiences to take a look deep within- inspiring positive change in action and awareness.

Photo Flash: A WALK IN THE WOODS Celebrates Opening Night


The Barrow Group Theatre Company concludes their 2017-2018 season with the New York revival of A Walk in the Woods, a play by Lee Blessing. The show opened March 26, 2018 at 7:00PM and BroadwayWorld has a look inside the evening below!

A WALK IN THE WOODS Opens Tonight at the Barrow Group Theatre Company


The Barrow Group Theatre Company (Seth Barrish and Lee Brock, Co-Artistic Directors; Robert Serrell, Executive Director), recipient of a Drama Desk and Lucille Lortel Award, concludes their 2017-2018 season with the New York revival of A Walk in the Woods, a play by Lee Blessing. Directed by Donna Jean (DJ) Fogel, the two-member cast features K. Lorrel Manning as John Honeyman, an American negotiator and Martin Van Treuren as Andrey Botvinnik, a career Russian diplomat.

Photo Flash: First Look at The Barrow Group's A WALK IN THE WOODS


The Barrow Group Theatre Company (Seth Barrishand Lee Brock, Co-Artistic Directors; Robert Serrell, Executive Director), recipient of aDrama Desk and Lucille Lortel Award, concludes their 2017-2018 season with the New York revival of A Walk in the Woods, a play by Lee Blessing. Directed by Donna Jean (DJ) Fogel, the two-member cast features K. Lorrel Manning as John Honeyman, an American negotiator and Martin Van Treuren as Andrey Botvinnik, a career Russian diplomat.

The Barrow Group's A WALK IN THE WOODS Begins Saturday, March 17


The Barrow Group Theatre Company (Seth Barrish and Lee Brock, Co-Artistic Directors; Robert Serrell, Executive Director), recipient of aDrama Desk and Lucille Lortel Award, concludes their 2017-2018 season with the New York revival of A Walk in the Woods, a play by Lee Blessing. Directed by Donna Jean (DJ) Fogel, the two-member cast features K. Lorrel Manning as John Honeyman, an American negotiator and Martin Van Treuren as Andrey Botvinnik, a career Russian diplomat.

K. Lorrel Manning and Martin Van Treuren Lead TBG's A WALK IN THE WOODS


The Barrow Group Theatre Company (Seth Barrish and Lee Brock, Co-Artistic Directors; Robert Serrell, Executive Director), recipient of a Drama Desk and Lucille Lortel Award, concludes their 2017-2018 season with the New York revival of A Walk in the Woods, a play by Lee Blessing. Directed by Donna Jean (DJ) Fogel, the two-member cast features K. Lorrel Manning as John Honeyman, an American negotiator and Martin Van Treuren as Andrey Botvinnik, a career Russian diplomat.

TV Exclusive: Up Close with Star of THE THING WITH FEATHERS, Zachary Booth!


Below, watch as Richard Ridge checks in with Booth to find out more about the play and reminisce about his career on stage and screen. 

Photo Flash: The Barrow Group Presents THE THING WITH THE FEATHERS


The Barrow Group Theatre Company (Seth Barrish and Lee Brock, Co- Artistic Directors; Robert Serrell, Executive Director), recipient of a Drama Desk and Lucille Lortel Award, continues their 2017-2018 season with the World Premiere of The Thing with Feathers, a play by Scott Organ. Directed by Company Co-Artistic Director Seth Barrish, the four-member cast features Zachary Booth (The Winslow Boy, Damages ), as Eric, DeAnna Lenhart (Point Last Seen, Phoenix) as Beth, Robert Manning, Jr. (Magic/Bird, Blue Bloods ) as Tim, and Alexa Shae Niziak (Matilda the Musical, A Christmas Story the Musical) as Anna.

THE THING WITH FEATHERS Begins at TBG Theatre January 13


The Barrow Group Theatre Company (Seth Barrish and Lee Brock, Co-Artistic Directors; Robert Serrell, Executive Director), recipient of a Drama Desk and Lucille Lortel Award, continues their 2017-2018 season with the World Premiere of The Thing with Feathers, a play by Scott Organ. Directed by Company Co-Artistic Director Seth Barrish, the four-member cast features Zachary Booth (The Winslow Boy, Damages ), as Eric, DeAnna Lenhart (Point Last Seen, Phoenix) as Beth, Robert Manning, Jr. (Magic/Bird, Blue Bloods ) as Tim, and Alexa Shae Niziak (Matilda the Musical, A Christmas Story the Musical) as Anna.

British Playwright Torben Betts Arrives for U.S. Premiere of MUSWELL HILL at The Barrow Group


British playwright Torben Betts arrives from across the pond to attend a performance of his play Muswell Hill, which is enjoying its New York Premiere in a co-production between The Barrow Group Theatre Company (Seth Barrish and Lee Brock, Co-Artistic Directors; Robert Serrell, Executive Director), and The Pond Theatre Company at The TBG Theatre (312 West 36th Street), and to take part in two special surround events related to the production.

Photo Flash: On the Red Carpet at Opening Night of MUSWELL HILL


The Barrow Group Theatre Company, recipient of a Drama Desk and Lucille Lortel Award, launches their 2017-2018 season with the New York premiere of Muswell Hill, a play by Torben Betts, in a co-production with The Pond Theatre Company. Directed by Shannon Patterson, the six-member cast features Jason Alan Carvell (War Horse), as Mat, Colleen Clinton (Proof) as Jess, Lily Dorment (Abigail's Party) as Karen, Richard Hollis (The Curious Incident of the Dog in The Night-Time) as Simon, John Pirkis ('Blue Bloods') as Tony, and Sarah Street (Abigail's Party) as Annie. The show opened Monday night, and you can check out photos below!

Photo Flash: English Comic Drama MUSWELL HILL Kicks Off at The Barrow Group


The Barrow Group Theatre Company (Seth Barrish and Lee Brock, Co-Artistic Directors; Robert Serrell, Executive Director), recipient of a Drama Desk and Lucille Lortel Award, launches their 2017-2018 season with the New York premiere of Muswell Hill, a play by Torben Betts, in a co-production with The Pond Theatre Company.

MUSWELL HILL Begins Performances Tomorrow at The Barrow Group


The Barrow Group Theatre Company (Seth Barrish and Lee Brock, Co-Artistic Directors; Robert Serrell, Executive Director), recipient of a Drama Desk and Lucille Lortel Award, launches their 2017-2018 season with the New York premiere of Muswell Hill, a play by Torben Betts, in a co-production with The Pond Theatre Company. Directed by Shannon Patterson, the six-member cast features Jason Alan Carvell (War Horse), as Mat, Colleen Clinton (Proof) as Jess, Lily Dorment (Abigail's Party) as Karen, Richard Hollis (The Curious Incident of the Dog in The Night-Time) as Simon, John Pirkis ( Blue Bloods ) as Tony, and Sarah Street (Abigail's Party) as Annie.

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